Content of
the programme
- 1st year's content: first-level EHL certificate and luxury experience (codes of luxury, a night at the Palace, organisation of the gala and field trip in Paris)
- Placement: 5-month internship in Food & Beverages provided by the school
- 2nd year's content: EHL professional diploma (supervision of front-office and housekeeping operations, hotel etiquette and protocol, hotel accounting and budgeting, law, rooms sales and marketing, people training and development, purchasing, rooms administration and the art of butler service, hotel & restaurant concept foundation, hotel trends and innovation) plus the luxury experience (lectures mostly in French)
- Placement: 5-month internship in rooms division provided by the school
- Management
- Quality management: Service quality ; Measuring quality ; Service failure and recovery ; Service quality improvement ; Role of personnel in maintaining quality ; HR planning and performance management ; Case study ; Continuous improvement ; Your report on quality management
- Event management: Introduction to the Event Management Process ; Strategic planning of event ; Service operations in creating a luxury event experience, management of quality ; Selling event...
- Project management: PMI methodology, preparing a project management plan, charter, WBS, Gantt, risk matrix, communication matrix, etc.
- Business strategy: Strategic Purpose ; Strategic Analysis ; Strategy and Tourism Planning ; Competition ; Strategic Choice ; SWOT Analysis ; Strategy, Marketing and Branding ; CSR Strategy ; Your strategy report
- Corporate entrepreneurship: Introduction to the Entrepreneurship programme, brainstorming ; Writing a business plan - Overview ; Market study, risk analysis ; Marketing and strategic plan ; Financial statement ; Budget and valuation ; Presentations ; Project management planning for execution ; Business plan workshop
- Negociation and sales
- Serious game
- International communication
- Luxury code seminars
- One-week field trip to study marketing
- Placement: 5-month internship in management provided by the school
- Continuing studies: MBA et Master in International Tourism and Hospitality Management
- Management
- Quality management: Service quality ; Measuring quality ; Service failure and recovery ; Service quality improvement ; Role of personnel in maintaining quality ; HR planning and performance management ; Case study ; Continuous improvement ; Your report on quality management
- Event management: Introduction to the Event Management Process ; Strategic planning of event ; Service operations in creating a luxury event experience, management of quality ; Selling event...
- Project management: PMI methodology, preparing a project management plan, charter, WBS, Gantt, risk matrix, communication matrix, etc.
- Business strategy: Strategic Purpose ; Strategic Analysis ; Strategy and Tourism Planning ; Competition ; Strategic Choice ; SWOT Analysis ; Strategy, Marketing and Branding ; CSR Strategy ; Your strategy report
- Corporate entrepreneurship: Introduction to the Entrepreneurship programme, brainstorming ; Writing a business plan - Overview ; Market study, risk analysis ; Marketing and strategic plan ; Financial statement ; Budget and valuation ; Presentations ; Project management planning for execution ; Business plan workshop
- Continuing studies: Master in International Tourism and Hospitality Management
With senior management
Hoteliers participate in your education. Here, a master class with Karim Gharbi, Director of Operations of Marriott Champs-Elysées about crisis management. An excellent presentation and exciting debate between the three protagonists and the students.
On the field
The Bachelor in English includes two field trips: one week in Marseille and one week in Barcelona. At W hotel, the Bachelor students met the general manager and the director of operations to discuss marketing.